Paytm use increased up to 434% know why
The recent news of banning 500 and 1000 notes have given great shock to many people. And you know who they are no need to give description. But at the same time online business experienced a great boost. Especially paytm. According to recent news Paytm use increased up to 434% . Even many online merchants like flip kart and amazon has stopped their cash on deliveries.
paytm founder Vijay Shekhar Sharma had to struggle a lot in his starting years. He nailed every obstacle that came in his way. And now he is founder of the India’s largest mobile m commerce platform. paytm current value is $ 3 billion dollar.
“If you are up against a big guy, ignore the big guy.”
– Vijay Shekhar Sharma
Though there are many online business running. But paytm survived because it had a unique selling point which is very important for any business . It had a feature of cash back which use can use for paying bills, shopping, recharges etc.
After PM announced that 500 and 1000 notes will not be of any worth. The people were in an extreme trouble as they have no money for daily use. And cash withdrawal from Atm was 2000 and cash exchange was up to 4000. As a result they were totally dependent on online stores.
Even many of local vegetable sellers and many shop small shops adopted paytm. Use of paytm made it easier for their customers to pay them money.
Also read : Did the currency change was all Ambani’s plan
Though paytm is a great success now. It too had to suffer a lot of struggle in his starting years. success demands struggle. And there is no enjoyment of success if it hadn’t come through difficulties.